COO of MediaSpike, developer of the only technology platform that can dynamically, contextually, and scalably integrate brands directly into the action in mobile and social games. Previous: founder/GM of social TV startup, Tunerfish. VP of marketing at social media pioneer, Plaxo, where I led a successful brand turnaround that led to a $150 million acquisition by Comcast. VP of marketing at content delivery platform, Radiance (also bought by Comcast). VP of marketing for pioneering cost-per-click ad network, Affinia. Director of marketing at Silicon Graphics, where I created and led the WebFORCE and Cosmo business units. Negotiated the industry's first-ever website sponsorship deal (Hotwired, 1994), and coined the "powered by" term that became the de facto standard for such deals.
TV, Video & Social