Debra Aho Williamson is eMarketer's lead analyst focusing on social media marketing and the demographics of social media users. She produces eMarketer's forecasts for social network advertising spending in the US and worldwide and has written more than two dozen reports delivering key insights covering how marketers, media and consumers are engaging with social media.
Debra has been quoted in The Wall Street Journal, The New York Times, Associated Press, Bloomberg, The Washington Post, USA TODAY, Fortune, Advertising Age and other publications, and she has appeared on television and radio outlets including Bloomberg Television, CNN, Bloomberg Radio, KCBS-San Francisco and NPR. Her speaking credits include presentations to the iMedia Brand Summit, Word of Mouth Marketing Association, ad:tech, the IAB, the Conversational Marketing Summit, Virtual Worlds Expo, Special Libraries Association and the Seattle Direct Marketing Association.
Earlier in her career, Debra was the founding executive editor of The Industry Standard, the first newsweekly for the internet economy, and editor of Advertising Age's Interactive Media & Marketing section.
Digital Marketing to Moms
Innovative Marketing to Moms