Vik Kathuria was most recently the global chief media officer at Razorfish. In his role, Kathuria is responsible for leading the agency's 300 media employees worldwide, driving Razorfish's exclusively digital media strategy – from its executive-level partner relationships to its proprietary data solution infrastructure – and overseeing a global client roster that includes DHL, Starwood, HSN, and Best Buy. A 20-year industry veteran, he previously held a global role at MediaCom, where he built the company's entire digital investment team in the U.S., influencing GroupM agencies all over the world.
Kathuria, who was named an Agency Innovator by Internationalist Magazine and one of Cynopsis' Most Intriguing People, focuses on further strengthening and aligning Razorfish's global media practice and commanding significant new business efforts.
Prior to Razorfish in 2014, Kathuria was global head of digital investments for MediaCom, and part of the corporate strategy team within Group M. He has held the roles of senior vice president of digital media for OMD, and served in senior global marketing positions at Citigroup (in New York) and PepsiCo (in Singapore). Kathuria also served as senior partner at Prime Access/RMG Connect and as a managing director at Zefer Technologies/Modem Media.
Kathuria is one of the most sought-after agency speakers in the business. He has appeared at countless conferences and panels, and is regularly quoted in publications including Forbes, Wall Street Journal, New York Post, Advertising Age, and more. Kathuria earned his bachelor's degrees from Delhi University and the London School of Economics, while studying at both Harvard Business School and at Clark University for his MBA.
The Agency Redefined - Balancing Scale, Scrappiness & Innovation
TV Everywhere: The New Video Era
Niche is the New Black: The Future of Targeting and Reach
Financial Marketing Summit