Optimedia is part of the Publicis Groupe, the largest media agency group in the US. Yet we operate as an independent company with an individual focus and stand-alone buying. This structure affords us the best of both worlds-the benefit of significant resources, and the agility and flexibility that comes with being a tight-knit team.
Our clients have access to the very best specialist expertise through the ZO US Group, and they have the benefit of our not managing them in-house. This allows us to be completely client-led and solutions-neutral. Our largest and most recent client wins are for strategy-only assignments. Optimedia works effectively in collaboration with creative and media buying agencies.
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