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Data is not enough | Insights need measured action

Tuesday 15 August | 10:55 AM - 11:30 AM | Tongkah 1

Every moment of every day, we collectively ask audiences to embark upon a journey that leads to our business and their consumption to our bottom line. In this session we will explore how, in isolation; data is not enough - We will demonstrate how, by turning insights into action, we can get past simple media measurement and combine with personalised, content led performance that delivers them value and us, remarkable results.

speaking in this session:

Director , Converzion