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Keynote: SET THE WORLD ON FIRE (and beat the arson charge)

Tuesday 11 September | 12:00 PM - 12:35 PM

As Australians, we are known for our reluctance to be risk takers or early adopters, and yet we also have a reputation as being the fastest followers. We have to ask in this fast-moving market space, is fast follower the right strategy. John will discuss new communications technologies, argue what is and isn't broken and discuss the 1:1 engagement potential  of adopting new and old mobile communications technologies to achieve leadership in a mobile device driven future.       

speaking in this session:

Managing Director , MobileDigital