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Breaking the Cycle: How to Halt the Race to the Bottom October 2 - 4, 2017, New Orleans, LA

Agencies today are getting squeezed from all sides. With brands increasingly working directly with publishers and tech providers, and bringing more and more functions under their own roofs, agency leaders can quickly find themselves spending just as much time defending their own existences as they do creating compelling campaigns for clients. How did we get here? How did we go from being heralded as brilliant “mad men” to being pigeon-holed as glorified middlemen?

As agency leaders, it’s time to change the conversation. It’s time to spend less time fretting over and defending acceptable margins and more time delivering the unique value that is inherent within the modern agency and its deep pool of creative resources and subject-matter expertise. Join other agency leaders at the iMedia Agency Summit to discuss:

  • The structural challenges agencies face in the ever-evolving marketing landscape
  • How to partner smartly with media and technology vendors in order to amplify value for the client
  • The types of talent needed to run a healthy business in today’s marketing world
  • How to keep up with evolving content trends, devices, and channels
  • Best practices for keeping lines of communication open and honest with clients

Attendee Benefits

iMedia regulates the number of "seller" passes sold to ensure a rich buyer-to-seller ratio. Passes to this iMedia Agency Summit are primarily reserved for sponsoring companies. Contact Brian Urquhart, Director of Strategic Partnerships, for more information. High-value, customizable sponsorship opportunities are available, but they won't last. In addition to collaboration with marketers during content sessions, iMedia has designed a program rich in both structured and unstructured networking opportunities.

Qualified agency executives are invited to be our VIP guests. If eligible, you’ll receive a complimentary pass to this event along with these benefits:

  • Automatic invitation to the marketer-only, closed-door ASPEN Group
  • 2.5 days of peer-to-peer exchange
  • Informative, insightful sessions and keynotes on the most timely and critical issues
  • Roundtable discussions
  • Access to networking functions, including iMedia's exclusive One to One program
  • Complimentary meals and beverages
  • Complimentary 2-night stay at the The Ritz-Carlton, New Orleans 

People are far more engaged than in many of the other conferences I attend. They’re there to learn.” Jason Hartley
VP, Search Marketing Practice Lead

Featured Speakers

  • Deb Boyda

    Deb Boyda

    President, Central Region


  • Price Glomski

    Price Glomski

    Executive Vice President


  • Bryant King

    Bryant King

    Chief Engagement Officer


  • Sally McRae

    Sally McRae

    Professional Athlete


  • John Moore

    John Moore

    Global President

    MullenLowe Mediahub

  • Josh Rose

    Josh Rose

    Chief Creative Officer

    Weber Shandwick

  • Pam Scheideler

    Pam Scheideler

    Partner, Chief Digital Officer


  • Summit Ambassadors

    Event Sponsors

    • Adtheorent
    • Selligent
    • Waze
    • 4C Insights
    • Ad Supply
    • Factual
    • Global Wide Media
    • ibotta
    • Jun Group
    • Marin Software
    • Panamplify
    • PatientPoint
    • Sojern
    • Advertising Age
    • eMarketer
    • IAB

    iMedia Summit attendees represent over $3 billion in digital marketing spend and hail from some of the biggest companies in the Fortune-500 and the agency world. High-value, customizable sponsorship opportunities are available, but won't last.

    For more information, please contact:
    Brian Urquhart, Director of Strategic Partnerships
    [email protected]


    The Ritz-Carlton, New Orleans
    The Ritz-Carlton, New Orleans 921 Canal Street
    New Orleans, LA 70112


    Set within the historic 1908 Beaux Arts Maison Blanche building, The Ritz-Carlton, New Orleans retains the grace and charm of an antebellum mansion. Guests of this French Quarter hotel have the advantage of staying near popular area attractions, including Bourbon Street, but can also experience local traditions in the Courtyard, which hosts special events with its Crawfish Concierge, Snowball Sommelier and Oyster Butler. The Ritz-Carlton, New Orleans offers a peaceful retreat with features including:

    • Luxury guest rooms and suites blending elegant décor with modern amenities 
    • Live music at the Davenport Lounge 
    • M bistro, offering a farm-to-table dining experience 
    • Destination spa, the largest in the city, offering more than 100 treatments 
    • Enchanting venues and state-of-the-art meeting spaces 
    • Courtyard, offering a space for guests to relax or host private events